What Is Generative Engine Optimization (GEO)? A Plain-English Guide
Generative engine optimization (GEO) is the practice of preparing your website so that AI systems like ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews will pull from it and name it when they answer a user’s question. Traditional SEO tries to win a position in a list of links. GEO tries to win a mention … Read more